Case Study

Building a Minimalist, User-Friendly E-commerce Platform for A Kids Clothing Store

Case Study

Building a Minimalist, User-Friendly E-commerce Platform for A Kids Clothing Store

BT Clothing struggled with manual order handling and rising demand. We built a custom Shopify store that streamlined their operations and enhanced the shopping experience for parents.

About the Brand

BT Clothing is a kids’ fashion brand based in Kochi, Kerala, known for its stylish, comfortable, and playful clothing for children. While they had a strong presence on Instagram, managing rising demand through DMs became inefficient as their customer base grew.

The Problem

BT Clothing had no proper website to showcase their collections or manage orders.

Parents had to scroll through posts and place orders manually via Instagram DMs, which led to delays, confusion, and lost sales opportunities.

What We Did

We built a clean and minimal e-commerce store tailored for busy parents.

– Designed a soft, kid-friendly interface with pastel tones
– Simplified navigation with clear product categories
– Integrated filters for size, style, and color for easy shopping
– Optimized the mobile experience for parents on-the-go
– Set up a smooth, hassle-free checkout process

Results

– Reduced manual order handling, improving operational efficiency
– Boosted customer engagement and conversions
– Strengthened the brand’s image with a polished online store
– Helped BT Clothing scale smoothly while staying true to their fun and playful identity


About the Brand

BT Clothing is a kids’ fashion brand based in Kochi, Kerala, known for its stylish, comfortable, and playful clothing for children. While they had a strong presence on Instagram, managing rising demand through DMs became inefficient as their customer base grew.

The Problem

BT Clothing had no proper website to showcase their collections or manage orders.

Parents had to scroll through posts and place orders manually via Instagram DMs, which led to delays, confusion, and lost sales opportunities.

What We Did

We built a clean and minimal e-commerce store tailored for busy parents.

– Designed a soft, kid-friendly interface with pastel tones
– Simplified navigation with clear product categories
– Integrated filters for size, style, and color for easy shopping
– Optimized the mobile experience for parents on-the-go
– Set up a smooth, hassle-free checkout process

Results

– Reduced manual order handling, improving operational efficiency
– Boosted customer engagement and conversions
– Strengthened the brand’s image with a polished online store
– Helped BT Clothing scale smoothly while staying true to their fun and playful identity


BT Clothing struggled with manual order handling and rising demand. We built a custom Shopify store that streamlined their operations and enhanced the shopping experience for parents.

About the Brand

BT Clothing is a kids’ fashion brand based in Kochi, Kerala, known for its stylish, comfortable, and playful clothing for children. While they had a strong presence on Instagram, managing rising demand through DMs became inefficient as their customer base grew.

The Problem

BT Clothing had no proper website to showcase their collections or manage orders.

Parents had to scroll through posts and place orders manually via Instagram DMs, which led to delays, confusion, and lost sales opportunities.

What We Did

We built a clean and minimal e-commerce store tailored for busy parents.

– Designed a soft, kid-friendly interface with pastel tones
– Simplified navigation with clear product categories
– Integrated filters for size, style, and color for easy shopping
– Optimized the mobile experience for parents on-the-go
– Set up a smooth, hassle-free checkout process

Results

– Reduced manual order handling, improving operational efficiency
– Boosted customer engagement and conversions
– Strengthened the brand’s image with a polished online store
– Helped BT Clothing scale smoothly while staying true to their fun and playful identity